Wash your hands
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Today is your lucky day

Como Partir un Laus

Introduction

Spreading the love and gratitude to the people who’ve helped us get to where we are.

https://achos-media.s3.eu-west-3.amazonaws.com/laus/laus-02.jpg

Concept

We were ecstatic to win a 2013 student Laus National Design Award, and we wanted to thank everyone who helped us achieve it. Thinking about the nature of awards and how students learn from so many other people, we decided to spread the love by designing a way to share the prize with everyone.

https://achos-media.s3.eu-west-3.amazonaws.com/laus/laus-04.jpghttps://achos-media.s3.eu-west-3.amazonaws.com/laus/laus-03.jpg

Execution

The idea of sharing the award kicked off this personal project. It allowed us to play around with lasers and saws, and more importantly, to thank the people who helped us become who we are today. Plus, we won a professional 2014 LAUS for it, and that was alright, too!

https://achos-media.s3.eu-west-3.amazonaws.com/laus/laus-09,5.jpg

Laus 2015

To finish the job, we presented the project to the LAUS awards in the integrated campaign section and we recovered the award in one piece.

https://achos-media.s3.eu-west-3.amazonaws.com/laus/laus-05.jpg

Client
Personal Project

achos!
Concept, Campaign Design, Web Design & Development

MQ Creative Lab
Production

Lorena Lacar
Video Direction

Pablo Axpe
Photography

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